Configuring InsideView Append in Salesforce Lead Page Layout

In the Lead object page, select the Page Layouts link and then click Lead Layout, select Section and drag and drop it under Lead Detail.

            - In the Section Name box, type InsideView Append.
            - Under Layout select 1-Column.

And click Lead Layout, as illustrated in the below:

• Once your InsideView Append account is activated, you can view matching InsideView Data Record for any lead in your Salesforce account page as illustrated:

  Note: If no match is found for a lead in InsideView Lightning Data, no link will be displayed.

• To view lead data that is appended from InsideView Lightning Data, click the Lead Name link under the InsideView Data Record custom field.

  

• If no match is found, try adding more account information such as Website URL, Country, Revenue and other relevant fields. 
• After adding the fields, click the New Case menu and select the Check for New Data item from the drop down menu.

  

• Once you select Check for New Data, the Data Integration Status dialog opens where you will see either Not Compared, In Sync, Reviewed, Different, Not Found, or Skipped status. 

  For more information about these statuses, read the Salesforce Online Help documentation.

  
• Click Update to update the InsideView Data Record.